Digital art direction for NewBalance.com including emails, system banners, landing pages and modals. Team lead / system designer for JoesNewBalanceOutlet.com including all of the above in addition to template creation for all digital vehicles and subsequent iterations. Truly, a deep dive into the digital world and inside track on the freshest of fresh kicks: 574's!
system design / art direction / retouching
photoshop / illustrator / indesign / after effects / jira
This was the first walking email sent out post C19 Lockdown; it earned $60k+ in revenue. Which is kind of impressive considering how bland it is.
New Balance emails
Team lead and creator of the JNBO Template structure wherein 5 different vehicles had to have every imaginable iteration accounted for.
This is the email example of the .psd templates created for the creative team.